Amazon cover image
Image from Amazon.com
Image from Google Jackets

Engaging Consumers through Branded Entertainment and Convergent Media / Jose Marti Parreno (editor), Carla Ruiz Mafe (editor) & Lisa Scribner (editor)

By: Material type: TextTextPublication details: New delhi : IGI Global , 2015Edition: 1st editionISBN:
  • 9781466683426
DDC classification:
  • 659.144 PAR
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Shelving location Call number Status Barcode
Reference Reference Kalaignar Centenary Library Madurai ENGLISH-REFERENCE BOOKS ஆறாம் தளம் / Sixth floor 659.144 PAR (Browse shelf(Opens below)) Not for loan 150569

Find us on the map