APA
McDonald M., . (2004). Market Segmentation: How To Do It, How To Profit From It. : Butterworth Heinnemann.
Chicago
McDonald Malcom, . 2004. Market Segmentation: How To Do It, How To Profit From It. : Butterworth Heinnemann.
Harvard
McDonald M., . (2004). Market Segmentation: How To Do It, How To Profit From It. : Butterworth Heinnemann.
MLA
McDonald Malcom, . Market Segmentation: How To Do It, How To Profit From It. : Butterworth Heinnemann. 2004.