APA
PAYNE, . (2013). STRATEGIC CUSTOMER MANAHEMENT : INTEGRATING RELATIONSHIP MARKETING AND CRM. : CAMBRIDGE.
Chicago
PAYNE, . 2013. STRATEGIC CUSTOMER MANAHEMENT : INTEGRATING RELATIONSHIP MARKETING AND CRM. : CAMBRIDGE.
Harvard
PAYNE, . (2013). STRATEGIC CUSTOMER MANAHEMENT : INTEGRATING RELATIONSHIP MARKETING AND CRM. : CAMBRIDGE.
MLA
PAYNE, . STRATEGIC CUSTOMER MANAHEMENT : INTEGRATING RELATIONSHIP MARKETING AND CRM. : CAMBRIDGE. 2013.