The new BJP : (Record no. 144857)

MARC details
000 -LEADER
fixed length control field 02359nam a2200265Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241128b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789395073011
Qualifying information hbk.
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 324.254
Item number NAL
100 ## - MAIN ENTRY--AUTHOR NAME
Author name Nalin Mehta
245 #4 - TITLE STATEMENT
Title The new BJP :
Remainder of title Modi and making of the world's largest political party /
Statement of responsibility, etc. Nalin Mehta
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Westland Publications Pvt. Ltd,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxxvi, 809p ; 25 cm
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part I: The BJP's Rise to Power 1.The BJP as the Party of the Village 2.Becoming the Hindi Heartland's Predominant Rural Party 3.The Caste Game 4.The BJP's Political Mobilisation of Welfare 5.The BJP's Muslim Model 6.What the BJP Says 7.Modi@Digital 8.How the BJP Became the World's Largest Political Party 9. The BJP's RSS Link 10.The Growth of the RSS 11.What the RSS Says 12.The Sangh Parivar and Education 13. The BJP's strategic use of caste and religion 14. The party's focus on rural India 15. The role of social media and digital technology in the BJP's success 16. The relationship between the BJP and the RSS 17. The BJP's economic policies and their impact on Indian society 18. The party's evolving discourse and messaging
520 ## - SUMMARY, ETC.
Summary, etc. Nalin Mehta's "The New BJP" offers a compelling analysis of the party's meteoric rise to power. Beyond the usual focus on Hindutva, Mehta delves into the strategic social engineering employed by the BJP under Modi's leadership. By skillfully constructing new caste coalitions, promising a welfare state for marginalized groups, and cultivating a women's voter base, the party has expanded its appeal beyond its core demographic. The book's reliance on data-driven insights from unique indices provides a granular understanding of the BJP's electoral strategies and their impact on Indian politics. Mehta's exploration of the party's expansion into regions like the Northeast and South India further enriches the narrative. While the book offers a balanced perspective, it inevitably sparks debate, making it a must-read for anyone interested in contemporary Indian politics.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Indian politics.
Topical term or geographic name entry element Bharatiya Janata Party.
Topical term or geographic name entry element Hindu nationalism.
Topical term or geographic name entry element Indian elections.
Topical term or geographic name entry element Social engineering.
Topical term or geographic name entry element Political science
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type English Books
Holdings
Koha item type Home library Current library Shelving location Date acquired Cost, normal purchase price Bill Number Accession Number Full call number Withdrawn status Lost status Not for loan Collection Total renewals Date last checked out
Reference Kalaignar Centenary Library Madurai Kalaignar Centenary Library Madurai நான்காம் தளம் / Fourth floor 09/06/2023 999.00 BPB613 294651 324.254 NAL       ENGLISH-REFERENCE BOOKS    
English Books Kalaignar Centenary Library Madurai Kalaignar Centenary Library Madurai மூன்றாம் தளம் / Third floor 09/06/2023 999.00 BPB613 294652 324.254 NAL;1       ENGLISH - LENDING BOOKS 1 07/03/2025

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