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Identity-based brand management, fundamentals-strategy-implementation-controlling/ (Record no. 193709)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00411nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231212s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783658401887 |
| Qualifying information | pbk |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | BUR |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author name | Burmann, Christoph |
| 245 #0 - TITLE STATEMENT | |
| Title | Identity-based brand management, fundamentals-strategy-implementation-controlling/ |
| Statement of responsibility, etc. | Christoph Burmann |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Springer, |
| Date of publication, distribution, etc. | 2017. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| Koha item type | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Bill Number | Accession Number | Full call number | Withdrawn status | Lost status | Not for loan | Collection |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Reference | Kalaignar Centenary Library Madurai | Kalaignar Centenary Library Madurai | ஆறாம் தளம் / Sixth floor | 10/07/2023 | 36.99 | 3012695-96/722 | 352787 | 658.827 BUR | ENGLISH-REFERENCE BOOKS |