Paley, Norton <br/><br/>
Manager's guide to competetive marketing strategies 3/e/ 
Norton Paley 
 - 3rd ed. 
 -  Viva books,  2007. 
<br/><br/><label>ISBN: </label>9788130903491 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.802  / PAL