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Results of search for 'su:"Marketing & Communications"', page 1 of 3
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Chris Daffy
Damian Ryan
Drayton Bird
Gay Flashman
Grant Leboff
Henry Stuart
James Hammond
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Kapferer, Jean-Noël
Mark Tungate
Markus Ståhlberg
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ஆறாம் தளம் / Sixth floor
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Marketing & Communic...
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Adding Prestige to Your Portfolio: How to Use the Creative Luxury Process to Develop Products Everyone Wants /
Drew Boyd
by
Drew Boyd
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2021
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.5752 BOY
.
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(remove)
Common Sense Direct & Digital Marketing /
Drayton Bird
by
Drayton Bird
Edition:
5th edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2007
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.872 BIR
.
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(remove)
Creating the Strategy: Winning and Keeping Customers in B2b Markets /
Rennie Gould
by
Rennie Gould
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2012
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.802 GOU
.
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(remove)
Customer Care Excellence: How to Create an Effective Customer Focus /
Sarah Cook
by
Sarah Cook
Edition:
6th edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2010
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.812 COO
.
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(remove)
Customer Innovation: Delivering a Customer-led Strategy for Sustainable Growth /
Marion Debruyne
by
Marion Debruyne
Edition:
2nd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2019
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.812 DEB
.
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(remove)
Customer-centric Marketing: Supporting Sustainability in the Digital Age /
Neil Richardson
by
Neil Richardson
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2015
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.812 RIC
.
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Games and Gamification in Market Research: Increasing Consumer Engagement in Research for Business Success /
Betty Adamou
by
Betty Adamou
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2018
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.8301519 ADA
.
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(remove)
Global Brand Management: a Guide to Developing, Building & Managing an International Brand /
Laurence Minsky
by
Laurence Minsky
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2019
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.049 MIN
.
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(remove)
Marketing Excellence 3: Award-winning Companies Reveal the Secrets of Their Success /
Hugh Burkitt
by
Hugh Burkitt
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2014
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.8 BUR
.
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(remove)
Marketing Value Metrics: a New Metrics Model to Measure Marketing Effectiveness /
Malcolm Mcdonald
by
Malcolm Mcdonald
Edition:
2nd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2014
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.80072 MAC
.
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(remove)
Marketing With Strategic Empathy: Inspiring Strategy With Deeper Consumer Insight /
Claire Brooks
by
Claire Brooks
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2016
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.802 BRO
.
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(remove)
Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence /
Steven Struhl
by
Steven Struhl
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2015
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.472 STR
.
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Promotional Marketing /
Roddy Mullin
by
Roddy Mullin
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2014
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.82 MUL
.
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Sales and Marketing Channels: How to Build and Manage Distribution Strategy /
Michael White
by
Michael White
Edition:
3rd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2018
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.788 WHI
.
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Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale /
Markus Ståhlberg
by
Markus Ståhlberg
Edition:
2nd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2012
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
659.157 STA
.
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Strategic Marketing Communications: New Ways to Build and Integrate Communications /
Paul Smith Et Al
by
Paul Smith Et Al
Edition:
Revised edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
1999
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.802 SMI
.
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(remove)
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands /
Jean-noël Kapferer
by
Jean-noël Kapferer
Edition:
2nd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2012
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.8 KAP
.
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(remove)
The New Strategic Selling: the Unique Sales System Proven Successful by the World's Best Companies /
Robert B Miller
by
Robert B Miller
Edition:
3rd edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2011
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.81 MIL
.
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Understanding Digital Marketing, 4/e /
Damian Ryan
by
Damian Ryan
Edition:
4th edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2016
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.872 UND
.
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(remove)
Amaze Your Customers ! /
Daniel Zanetti
by
Daniel Zanetti
Edition:
1st edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Kogan Page ,
2006
Availability:
Items available for reference:
Kalaignar Centenary Library Madurai: Not for loan
(1)
Call number:
658.3124 ZAN
.
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